March 13, 2006

The Irreducibles

Filed under: leadership and marketing and creativity and sales at 5:40 pm (4 comments)

Another classic list by Tom Peters:
The Irrreducibles

My 21 personal favorites among his 173 items:
4. Appreciation (”Motivator” #1.)
21. Experiment. Now.
22. Failure. Normal.
23. Most failures, most success.
58. Master statistical analysis.
65. Talk. Listen. (”Big 2.” Master.)
67. Student. Forever.
68. “Why?” (Question #1.)
71. All we have: this moment.
72. Now. (Procrastination. Death.)
73. Exercise.
75. Best story wins.
81. Imitation = Mistake.
86. You = Calendar
87. Laugh
105. Marketing = Life.
111. Creativity, by invitation only.
112. HR = #1 (Ought to.)
140. There are no experts. (You are the expert.)
149. Winning = Embracing paradox.
150. Ambiguity = Opportunity.